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Swim Strength Logo

Swim Strength is a company dedicated to dry-land weight training for competitive swimmers. ⁣

The logo combines the two passions of swimming and training, focusing on the strength of a weight and the wave of the water. We didn’t want the logo to go too literal with a swimmer, or to be exclusively about the weights, so the wave in the S and the blue in Swim stepped in to balance out the land and the water.⁣

The logo is strong, confident, and impactful. Just as all these incredible athletes are.⁣


Client: Kelly Paradis

In Our Client's Words: It looks absolutely awesome!! WOOO. Love it. It's so great! Thank you.

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