Swim Strength Logo
Swim Strength is a company dedicated to dryland weight training for competitive swimmers.
The logo combines the two passions of swimming and training focusing on the strength of a weight and the wave of the water. We didn’t want the logo to go too literal with a swimmer, or to be exclusively about the weights, so the wave in the S and the blue in Swim stepped in to balance out the land and the water.
The logo is strong, confident, and impactful. Just as all these incredible athletes are.